Alumni are more than former students–they are ambassadors, donors, mentors, and innovators. Yet many universities struggle with fragmented alumni data and impersonal outreach. VSI Technologies helps higher education institutions implement CRM platforms to create connected alumni communities that support long-term value.Higher Ed
Challenges
- Manual event tracking and low campaign response rates
- Disconnected communication channels
- Lack of personalization in engagement
VSI's Connected Campus CRM Model1. Unified Alumni Profiles: Combine academic, career, and engagement data2. Segmented Campaign Management: Target by affinity, giving history, geography3. Mobile & Web Portals: Self-service for networking and giving4. Analytics for Lifetime Value Prediction
Success Metrics
- 25% increase in alumni participation
- Higher fundraising conversion rates
- Stronger mentorship and career program linkages
Conclusion
Alumni engagement is a journey. VSI Technologies gives universities the CRM intelligence to guide it–strategically.
